Concept
Redesigning an existing subway map and logotype for Berlin, Germany was very time-consuming... and fun. Berlin’s underground system is one of the world’s most complex, integrating more than twenty lines, each of which must be clearly identified and described in order to accommodate a variety of users. The common technique for identifying individual lines is through a color scheme. However, with the large number of Berlin lines, colors inevitably tend to become confusingly similar, especially to users with color blindness. One of the issues I focused on was integrating line quality to aid deafferentation in the service of clarity and ease-of-use. I also designed a series of pictograms which highlight some of the major points of interest in Berlin. And finally, I began designing a mobile app of the map and POI.

Audience
Regular and tourist riders of the Berlin U and S Bahn subway system.

Process book